At LINK x LOU, we pride ourselves on creating high-quality permanent jewelry pieces synonymous with connection and meaning. Designed to withstand the test of time, our clasp-free, everyday jewelry is made up of 14K solid gold–quality material intended to endure the elements and lifestyles of its long-term wearers.
WATERPROOF
TARNISH-FREE
HIGH QUALITY
All LINK x LOU jewelry is solid 14k yellow and white gold. Solid gold will never tarnish and is the best quality for permanent jewelry. That’s our Gold Standard.
FAQ
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We choose to use 14k solid gold for our jewelry because it's the perfect balance of quality, durability, and accessibility. 14k solid gold is the ideal material for permanent jewelry pieces because it is the only gold option that will NEVER tarnish + is strong enough to endure daily wear.
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While 18k solid gold has more pure gold than 14k, it is a softer material because of the increased gold percentage and also has a more yellow tone. 14k solid gold is the recommended quality in the permanent jewelry industry for long lasting quality.
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Yes — our jewelry is 100% waterproof! To keep your pieces sparkling and maintain their integrity, rinse them off with soap and water after exposure to chlorine or a day playing in the sand. Chlorine can create microscopic holes in solid gold over time, so be mindful that this can lead to your jewelry breaking down if you frequently use hot tubs or pools.
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Nothing at all! Gold-filled and gold-plated jewelry are simply not ideal for permanent pieces because they are not truly tarnish-free and aren't as durable as 14k solid gold. We believe in investing in custom pieces that are made to last.
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Solid gold jewelry is the highest quality, which puts it at a higher price point. Solid gold means all gold + nothing else.
Gold-filled means that beneath the shiny surface, the jewelry is filled with another metal. The gold coating will fade over time as it only has 5% of actual gold around the base.
Gold plated is a low-quality alternative to solid gold. The thin layer of gold on the outside is easily scratched and will wash off + tarnish within a few wears. A gold-plated piece holds less than 1% of actual gold in the piece.
